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Trade Show Marketing and Management
Trade shows are incredibly effective promotion and sales tool for small
businesses when done right. Experienced trade show exhibitors know that
it is all about presentation. As well - having a sales plan for the show,
along with a scipt for your people working the booth is essential. You
need to get the best return on investment from any trade show you attend.
ZedBiz - Trade Show Promotions Management
Option 1 – Trade Show Check-up
- On Show analysis of your Trade Show booth and marketing materials.
- Spot checks at trade show to review personnel and marketing dynamic.
- Lead follow up analysis.
- 'Maximizing your ROI at Trade Shows' Report.
- Full report back to management.
Option 2 – Trade Show Management Facilitation
- Confirm receipt of shipped items day before show
- Liaise with Show Manager and other show departments on your behalf
over any concerns and issues
- Can supply set-up personnel
- Can supply personnel to work in booth
- 'Maximizing your ROI at Trade Shows' Report.
- On Show analysis of your Trade Show booth and marketing materials.
- Full report back to management.
Option 3 – Complete Trade Show Management
- Includes Option 1 – Trade Show Check-Up
- Includes Option 2 – Trade Show Management Facilitation
- Consult with your marketing department before show on best strategies.
- On-Site management of Preparation and Set-up.
- On-Site management during the course of the show.
- Personnel scheduling and management
- Marketing materials
- Presentation to visitors
- On-Site clean up and shipping of materials
- 'Maximizing your ROI at Trade Shows' Report.
- Full report back to management.
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